Semiotics quizzes
How words, images and gestures create meaning, and how culture shapes the way we interpret signs.
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From Semiotics: Saussure and the linguistic sign · The Signifier and the Signified
Saussure called the signifier a "sound-image." What did he mean?
- The mental imprint of a sound
- The vibration of air during speech
- The written spelling of a word
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Answer: The mental imprint of a sound
It is psychological, not physical: you can recite a poem silently in your head, using signifiers without producing any sound.
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