Sales and Distribution Channel Management quizzes
How products reach customers, why businesses use intermediaries, and how distribution choices affect costs and prices.
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From Sales and Distribution Channel Management: Why Middlemen Can Lower Prices
What mainly distinguishes agents and brokers from merchant wholesalers?
- They never take ownership of the goods
- They always hold large inventories
- They sell only to final consumers
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Answer: They never take ownership of the goods
Agents and brokers bring buyers and sellers together for a commission without taking title, so they bear far less inventory risk.
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